Small business owners will often define expenses as overhead items and capital spending, including buying PCs, notebooks, printers, modems or upgrading to a new version of Microsoft Office XP. These small business owners need your computer consulting business expertise to help them find real solutions and see their future more clearly. You need to transform price quotes, proposals and invoices into investments so you can help clients truly use their IT resources.
YOUR COMPUTER CONSULTING BUSINESS = INVESTMENT OPPORTUNITY
An investment typically is something that can be measured and has immediate benefits. If you are still suggesting specific hardware and software purchases, you need to change your thinking to provide a more interactive technology plan that includes your computer consulting business. Small business IT expenses are often spotty and random. You want to get clients to understand they need to use you not only when emergencies arise.
When your client makes an IT investment, they need a carefully written plan. You will start creating this project plan when your computer consulting business conducts the first consultations and audits, and it will include a description of how standards are set, purchases made and how the projects are carried out. It will also include how pilots are incorporated into production. Take the results of your IT audit and help your clients see the necessity of using your computer consulting business’ expertise on an on-going, regular basis.
Investments attached to data backup, power protection and virus protection are not unimportant, but they will become the smallest components of the grander plan, particularly when you figure in the costs and the value of good data storage and what might happen if data is lost. You need your clients to truly understand the risks of downtime and the potentially devastating costs involved. A solution that includes well-organized data protection will be an important element of any responsible plan.
Blogged By: Joshua Feinberg